System and method for presenting content on a retailer's content page using manufacturers' product information

System, methods and computer program products for identifying a featured product based on product information submitted by retailers and manufacturers are described. In some implementations, a retailer and a manufacturer can supply product information to an ad serving system. Based on the product in...

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Bibliographische Detailangaben
Hauptverfasser: GANDHI KAWALJIT, EVANKOVICH CARL J, NIGAM KAMAL P, SALEM ABDULRAHMAN, MANGTANI NITIN
Format: Patent
Sprache:eng
Schlagworte:
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Beschreibung
Zusammenfassung:System, methods and computer program products for identifying a featured product based on product information submitted by retailers and manufacturers are described. In some implementations, a retailer and a manufacturer can supply product information to an ad serving system. Based on the product information supplied by the retailer and the manufacturer, a product matching the product can be identified. The matching product can then be presented on a content of the retailer that links to a product page of the matching product.