Product marketing utilizing browsing history

A computer implemented method markets a particular product in an e-commerce system. A web page server receives a request for a current web page that displays a particular product. The request is accompanied by an authorization indicium to retrieve a content of a previous web page that offered the pa...

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Bibliographische Detailangaben
Hauptverfasser: POURMIRZAIE FARROKH E, BORENSTEIN HOWARD, KAN TERESA C, LYLE RUTHIE D
Format: Patent
Sprache:eng
Schlagworte:
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Beschreibung
Zusammenfassung:A computer implemented method markets a particular product in an e-commerce system. A web page server receives a request for a current web page that displays a particular product. The request is accompanied by an authorization indicium to retrieve a content of a previous web page that offered the particular product at a previous price. A current price for the particular product is dynamically adjusted based on the previous price offered on the previous web page, and is then presented on the current web page.