Automated mechanical approval of advertisement copy

Methods, systems, and apparatus for evaluating an advertisement. In one aspect, a method includes receiving an electronic file comprising an advertisement; receiving one or more ad space parameters associated with a publication; comparing one or more attributes of the advertisement with the one or m...

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Bibliographische Detailangaben
Hauptverfasser:	TAYLOR ISAAC, CRUCIAN NICOLAE, MAWANI ALEEM R, HOFER DAVID
Format:	Patent
Sprache:	eng
Schlagworte:	CALCULATING COMPUTING COUNTING ELECTRIC COMMUNICATION TECHNIQUE ELECTRIC DIGITAL DATA PROCESSING ELECTRICITY HANDLING RECORD CARRIERS PHYSICS PICTORIAL COMMUNICATION, e.g. TELEVISION PRESENTATION OF DATA RECOGNITION OF DATA RECORD CARRIERS
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Beschreibung
Zusammenfassung:	Methods, systems, and apparatus for evaluating an advertisement. In one aspect, a method includes receiving an electronic file comprising an advertisement; receiving one or more ad space parameters associated with a publication; comparing one or more attributes of the advertisement with the one or more ad space parameters; generating results based on the comparison of the one or more attributes of the advertisement with the one or more ad space parameters; determining whether to accept the advertisement for publication based on the generated results; and altering at least one of the one or more attributes of an unaccepted advertisement such that it conforms with a corresponding ad space parameter.