Service to push author-spoken audio content with targeted audio advertising to users

A particular method includes receiving, via an interactive voice response (IVR) unit, an audio content item during a first call. An indication of an insertion point at which to insert audio advertising in the audio content item is also received during the first call. The method further includes rece...

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Bibliographische Detailangaben
Hauptverfasser:	NOVACK BRIAN M, RAKERS MATTHEW A, DUNMIRE DAVID L
Format:	Patent
Sprache:	eng
Schlagworte:	BROADCAST COMMUNICATION CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES ELECTRIC COMMUNICATION TECHNIQUE ELECTRIC DIGITAL DATA PROCESSING ELECTRICITY PHYSICS PICTORIAL COMMUNICATION, e.g. TELEVISION SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:	A particular method includes receiving, via an interactive voice response (IVR) unit, an audio content item during a first call. An indication of an insertion point at which to insert audio advertising in the audio content item is also received during the first call. The method further includes receiving via the IVR unit an audio advertisement during a second call. The audio advertisement is automatically inserted into the audio content item at the insertion point to create a package.