Engine to present user interface based on a logical structure, such as one for a customer relationship management system

A flowchart-based tool can be used to build a logical structure. In the context of a customer relationship management (CRM) system, the logical structure can comprise an ordered set of questions and branching logic that are presented to a customer of the business when the customer contacts the busin...

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Bibliographische Detailangaben
Hauptverfasser: MALDEN MATHEW S, COKER JOHN L, RA DO JOON, CALTABIANO MARC
Format: Patent
Sprache:eng
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Zusammenfassung:A flowchart-based tool can be used to build a logical structure. In the context of a customer relationship management (CRM) system, the logical structure can comprise an ordered set of questions and branching logic that are presented to a customer of the business when the customer contacts the business with an inquiry, such as for a sale or service inquiry or other interaction. An engine can run a session associated with the logical structure, with the session presenting questions, text, graphics, and the like dynamically to a user interface. Branching logic determines the appropriate information to present to the user interface based on answers to previous questions.