Method and system for managing transmission of media to multiple subscribers

Disclosed herein is a method and system for managing transmission of media to a plurality of subscribers. As a general matter, a media management system determines that a more than a threshold number of subscribers scheduled to receive a given media transmission are located within a common zone (e.g., common wireless coverage area, common geographically-defined area, etc.), and the system responsively (i) divides the subscribers in the common zone into two or more groups and (ii) transmits the media to the groups sequentially. Preferably, the system waits a period of time between transmission to each group.