Fuel dispenser bumper guard display assembly

A displaying bumper guard for fuel dispensers that includes a sign-holding frame assembly mounted on an inverted U-shaped bumper guard member with the bumper guard legs imbedded in the ground level concrete or concrete ledge. The device includes a frame for supporting a sign and a mounting assembly for securing the frame to the bumper guard member. The visual square footage of the frame, viewed normally thereto, is much larger than that of the bumper guard member thus providing a good visual barrier for the dispensers. In one exemplary embodiment, the bracket assembly is releasably secured to the center leg of the guard member and includes at least one and preferably two displaced mounting surface located a short distance from the side profile of the bumper guard member. The frame includes at least one and preferably two spaced elongated reinforcement frame rails or bars secured to the frame sides to strengthen the frame and to cooperate with the mounting surface by being releasably secured thereto. When installed, the bottom of the frame is preferably spaced above the supporting concrete surface to allow wind to pass below the frame as well as around and over it.