Respondent selection method for network-based survey

The method for conducting a survey of users of an information document site located on a computer network includes embedding computer program instructions into an information document located at the site, where the instructions invoke a survey program, launching the survey program when a user access...

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Bibliographische Detailangaben
Hauptverfasser: COFFEY, STEVEN R, PINSLEY, DAVID B
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:The method for conducting a survey of users of an information document site located on a computer network includes embedding computer program instructions into an information document located at the site, where the instructions invoke a survey program, launching the survey program when a user accesses the information document, and activating the survey according to offering criteria based upon either a random or systematic participant selection. The method selects a survey participant from the users of the information document and then offers the participant an opportunity to access the survey by presenting the survey to the participant.