Display based marketing message control system and method

PCT No. PCT/CA94/00332 Sec. 371 Date Dec. 13, 1995 Sec. 102(e) Date Dec. 13, 1995 PCT Filed Jun. 14, 1994 PCT Pub. No. WO94/30000 PCT Pub. Date Dec. 22, 1994A marketing system for use in a public switched telephone system having stored program controlled switches connected to customer premise equipm...

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Hauptverfasser: KEEVILL, CHRISTOPHER G, BEAUMONT, ROBERT M, BOUCHARD, J. MARC, DRUMMOND, DOUGLAS B, DOIRON, DANNY J, POND, GERALD L, POMEROY, TRENTON A, THORBURN, MARK L
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Sprache:eng
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Zusammenfassung:PCT No. PCT/CA94/00332 Sec. 371 Date Dec. 13, 1995 Sec. 102(e) Date Dec. 13, 1995 PCT Filed Jun. 14, 1994 PCT Pub. No. WO94/30000 PCT Pub. Date Dec. 22, 1994A marketing system for use in a public switched telephone system having stored program controlled switches connected to customer premise equipment having an Analog Display Service Interface, comprises a storage device for storing predetermined information respecting each of customer premise equipment, a device for assembling and managing messages including creating a message to be delivered to one or more of the customer premise equipment, linking each message with one or more of the customer premise equipment, scheduling the delivery of the messages at a predetermined time, and measuring the response of each customer premise equipment to messages delivered thereto.