Electrophotographic apparatus

An electrophotographic apparatus has a plurality of developing rollers arranged in a row in the direction of rotation of a photosensitive member so as to face the surface of the photosensitive member. Each developing roller retains on the surface thereof a developer consisting essentially of an electrically insulating magnetic toner and an electrically conductive magnetic carrier. At least the surface portion of each developing roller is driven to rotate in order to transport the developer to the surface of the photosensitive member. A developing bias voltage is applied to each of the developing rollers. Exposure is carried out by applying image light from the reverse side of the photosensitive member toward the most downstream developing roller as viewed in the direction of rotation of the photosensitive member.