Tire sidewall design patterns

A sidewall 12 of a tire 10 having a surface with distinctive design patterns is described. Pattern A has a plurality of ridges 20 of similar cross-sectional shapes, each ridge 20 being substantially parallel to an adjacent ridge 20. Pattern B is superimposed over a portion of the design pattern A. Pattern B has a plurality of parallel ridges 30 extending in an angular direction between 45 degrees and 90 degrees relative to the ridges 20 of pattern A. In one embodiment a pattern C is included, pattern C having at least two parallel ridges 40 angularly oriented in the range of 45 degrees to 90 degrees relative to the ridges 20 of pattern A. The ridges 20 of pattern A intersect two ridges 40 of pattern C. The design patterns may form a circumferentially continuous wide decorative band with striped alpha-numeric markings superimposed over a portion of the wide decorative band.