GENERATING SIGNALS FOR MACHINE LEARNING, DISPLAYING CONTENT, OR DETERMINING USER PREFERENCES BASED ON VIDEO DATA CAPTURED WITHIN A RETAILER LOCATION

GENERATING SIGNALS FOR MACHINE LEARNING, DISPLAYING CONTENT, OR DETERMINING USER PREFERENCES BASED ON VIDEO DATA CAPTURED WITHIN A RETAILER LOCATION

For each retailer location associated with multiple retailers, an online system associated with the retailers receives video data captured within the retailer location by a camera of a client device associated with an online system user. The online system detects, based at least in part on the video...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Ahuja, Chakshu, Narlikar, Girija, Ahuja, Karuna
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTER SYSTEMS BASED ON SPECIFIC COMPUTATIONAL MODELS
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:For each retailer location associated with multiple retailers, an online system associated with the retailers receives video data captured within the retailer location by a camera of a client device associated with an online system user. The online system detects, based at least in part on the video data, a location associated with the user within the retailer location and/or an interaction by the user with an item included among an inventory of the retailer location. The online system generates a set of signals associated with the user based at least in part on the detection of the location and/or the interaction. Based at least in part on the set of signals, the online system determines a set of preferences associated with the user, trains a machine learning model to predict a metric associated with the user, and/or sends content for display to a client device associated with the user.