FOCUS GROUP APPARATUS AND SYSTEM

A focus group system for determining the user's mood or reaction as the user views content based at least in part on physiological indicators measured by a physiological monitoring system and feedback from the user. The system may receive sensor data including physiological data of a user captu...

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1. Verfasser: Varan, Duane
Format: Patent
Sprache:eng
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Zusammenfassung:A focus group system for determining the user's mood or reaction as the user views content based at least in part on physiological indicators measured by a physiological monitoring system and feedback from the user. The system may receive sensor data including physiological data of a user captured while the user is consuming content and receive feedback of the user associated with a reaction of the user when the sensor data was captured. The system may then determine, based at least in part on the sensor data and the feedback, a direction and magnitude of the reaction of the user to the content.