APPARATUS AND METHOD OF SUPPORTING COMMUNICATION TRANSACTIONS

An apparatus for supporting business transactions including one or more processors configured to execute instructions and a memory storing the instructions, the execution of the instructions configures the one or more processors to receive a business process notification from a business system, the business process notification including one or business notification details and business process details, generate an app card based on the one of the business notification details and the business process notification, and transmit the app card to a messenger server, the app card being transmitted to a user terminal through the messenger server to be displayed using a messenger application of the user terminal and the generation of the app card being performed using standard data obtained by converting the one of the business notification details or the business process details included in the business process notification according to a preset standard format.