COMPUTING DEVICE WITH CUSTOMIZABLE FEATURES TO PRIORITIZE CONTENT INTERACTION

The technology provides a computing device having a communication module configured to communicate with one or more remote services to receive content, a display module configured to display the content to a user, a user input device that includes one or more customizable features corresponding to the content received from a given one of the remote services, and a processing module. The processing module is configured to associate a given one of the one or more customizable features with a specific element of the user input device, identify selection of the given one of the one or more customizable features, and, in response to the identified selection of the given one of the one or more customizable features, prioritize interaction with the content over one or more other functions performed by the computing device.