BUSINESS OPPORTUNITY INFORMATION SALES SERVER FOR PREDICTING PURCHASER VALUE AND METHOD THEREOF

BUSINESS OPPORTUNITY INFORMATION SALES SERVER FOR PREDICTING PURCHASER VALUE AND METHOD THEREOF

Disclosed are a business opportunity information sales server and a method thereof, the server comprising: a data acquisition unit for acquiring, on the basis of an external input, lead transaction data and lead purchaser data relating to a lead, which is product- or service-related business opportu...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: KIm, Jungjun, LEE, Jihyun, GWAK, Taeho, LEE, Junsup, YOO, Seonghyuck, JUNG, Jinmo
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:Disclosed are a business opportunity information sales server and a method thereof, the server comprising: a data acquisition unit for acquiring, on the basis of an external input, lead transaction data and lead purchaser data relating to a lead, which is product- or service-related business opportunity information for a customer, a learning unit for generating a learning model by performing deep learning on the basis of the lead transaction data and the lead purchaser data; and a prediction unit for preforming, which regard to a predetermined lead purchaser, prediction of at least one of a lead purchaser value indicating a value of contribution to lead sales system by the lead purchaser, a churn rate for the lead sales system, and the level of dormancy for the lead sales system, on the basis of the learning model.