METHOD AND SYSTEM FOR IDENTIFYING MESSENGER COUNTERPART IN ORDER TO PROVIDE PERSONALIZED SERVICE

A method for identifying a counterpart of a messenger according to an embodiment of the present invention includes: receiving an action signal of a user from the outside by a communication unit; reading user information related to the user from a database; determining an initial message and a response message including an identification indicator for identifying the user, based on the user information by a processor; requesting a messenger server to open a conversation channel, in which the user is designated as a counterpart, to transmit the initial message and to output the response message by the communication unit; receiving the response message by the communication unit; and checking the identification indicator output in the received response message and specifying a person corresponding to the identification indicator as the counterpart by the processor.