PROCESSOR SYSTEMS TO ESTIMATE AUDIENCE SIZES AND IMPRESSION COUNTS FOR DIFFERENT FREQUENCY INTERVALS

PROCESSOR SYSTEMS TO ESTIMATE AUDIENCE SIZES AND IMPRESSION COUNTS FOR DIFFERENT FREQUENCY INTERVALS

Processor systems to estimate audience sizes and impression counts for different frequency intervals are disclosed. An example processor system includes a memory management unit (MMU) to assign requests from computing devices indicative of accesses to media to a first block of memory and to assign u...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Daemen, Ludo, Yi, PengFei, Sullivan, Jonathan, Sheppard, Michael, Olson, Rachel Worth
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
ELECTRIC COMMUNICATION TECHNIQUE
ELECTRIC DIGITAL DATA PROCESSING
ELECTRICITY
PHYSICS
PICTORIAL COMMUNICATION, e.g. TELEVISION
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHICCOMMUNICATION
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Beschreibung
Zusammenfassung:Processor systems to estimate audience sizes and impression counts for different frequency intervals are disclosed. An example processor system includes a memory management unit (MMU) to assign requests from computing devices indicative of accesses to media to a first block of memory and to assign user-identified impression data corresponding to user-identified impressions to a second block of memory. The processor system including an arithmetic logic unit (ALU) to determine multipliers relating a first probability distribution for the user-identified impressions to a second probability distribution for census impressions. The multipliers based on probability constraints defined by weighted probabilities associated with the second probability distribution, where different ones of the probabilities weighted based on estimated populations for corresponding ones of the different demographics. The ALU to determine a plurality of census impression counts associated with the census impressions based on the multipliers.