GOLF CLUB FITTING APPARATUS

Provided is a fitting apparatus configured to acquire measurement data obtained by measuring a swing action of a test club by a golfer, calculate one or more first indices representing an amount of change in an openness of a face surface of a head included in the test club at a time of the swing action based on the measurement data, calculate one or more second indices representing a characteristic of the swing action based on the measurement data, select a balance of a golf club suitable for the golfer, according to the one or more first indices, select at least one of a weight and a moment of inertia of a golf club suitable for the golfer, according to the one or more second indices, and select a golf club having the balance and the at least one of the weight and the moment of inertia.