AUTOMATED ANALYSIS OF AND RESPONSE TO SOCIAL MEDIA
Methods and systems for managing a public perspective of an entity by analyzing online posts and automatically performing actions in response to these online posts are described herein. Real-time feeds of online posts may be streamed from social media servers. Online posts that are determined to be...
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Format: | Patent |
Sprache: | eng |
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Zusammenfassung: | Methods and systems for managing a public perspective of an entity by analyzing online posts and automatically performing actions in response to these online posts are described herein. Real-time feeds of online posts may be streamed from social media servers. Online posts that are determined to be related to the entity may be extracted from the feeds and accumulated for analysis. A sentiment analysis may be performed on the online posts to determine the public perspective toward the entity. Content of the online posts may be analyzed to determine whether it is related to a prohibited transaction or an inquiry for a product or a service offered by the entity. Actions may be automatically performed to prevent the prohibited transaction from occurring. Resources related to the product or the service may be offered in response to the online post. |
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