LINKING USERS TO VIEWED CONTENT IN DYNAMIC INTERNET PROTOCOL ADDRESS ENVIRONMENTS

A computer-implemented method includes receiving an internet protocol address and an identifier for a display and storing the display's internet protocol address and the display's identifier in a viewing record. A device's internet protocol address and a user identifier are received f...

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Bibliographische Detailangaben
Hauptverfasser:	Weber, Chad, Beale, Samantha, Hovorka, Evan
Format:	Patent
Sprache:	eng
Schlagworte:	ELECTRIC COMMUNICATION TECHNIQUE ELECTRICITY TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHICCOMMUNICATION WIRELESS COMMUNICATIONS NETWORKS
Online-Zugang:	Volltext bestellen
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Beschreibung
Zusammenfassung:	A computer-implemented method includes receiving an internet protocol address and an identifier for a display and storing the display's internet protocol address and the display's identifier in a viewing record. A device's internet protocol address and a user identifier are received for a request sent by the device to a server. The display's internet protocol address is determined to match the device's internet protocol address and in response the display's identifier is associated with the user identifier. A display identifier in a viewing record and the association between the display's identifier and the user identifier are then used to determine that content listed in the viewing record was viewed by a user represented by the user identifier.