BENCHMARKING IN ONLINE ADVERTISING

A method for benchmarking in online advertising, the method comprising using at least one hardware processor for: comparing values of a metric associated with a first online ad entity to values of the same metric associated with other online ad entities; and based on the comparing, identifying one o...

Ausführliche Beschreibung

Bibliographische Detailangaben

Hauptverfasser:	ARMON, Gilad, SEIGMAN, Shahar, LOINGER, Adiel, BLATT, Uri
Format:	Patent
Sprache:	eng
Schlagworte:	CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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