METHOD, DEVICE AND COMPUTER STORAGE MEDIUM FOR PROMOTION DISPLAYING

METHOD, DEVICE AND COMPUTER STORAGE MEDIUM FOR PROMOTION DISPLAYING

A method, a device and a computer storage medium for promotion displaying are disclosed. The method includes: using user's behavior data to perform intent recognition for the user; under the condition that an intent in a specific class is recognized, determining a target entity corresponding to...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Fan, Hongxing, Su, Dongdong, Cao, Deqiang, Zhou, Hao, Wang, Yu, Huang, Hao
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTER SYSTEMS BASED ON SPECIFIC COMPUTATIONAL MODELS
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:A method, a device and a computer storage medium for promotion displaying are disclosed. The method includes: using user's behavior data to perform intent recognition for the user; under the condition that an intent in a specific class is recognized, determining a target entity corresponding to the recognized intent in the specific class; expanding the recognized intent in the specific class using attribute information of the target entity; and displaying promotional data corresponding to the intent obtained from the expansion to the user. According to the technical solution, promotional data may be displayed to the user according to the user's intent, and thus the displaying efficiency and coverage rate of the promotional data may be improved.