INTELLIGENT OFFER FOR RELATED PRODUCTS WITH PREVIEW AND REAL TIME FEEDBACK

Recommendations for purchase are made based on customer behavior across multiple sessions. Correlations used for recommendations include: buy-to-buy (cross-session), view-to-view (same-session), view-to-buy (same-session), and abandon-to-buy (same-session) actions. A preview display allows a merchan...

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Bibliographische Detailangaben
Hauptverfasser: Niemann, Mike, Salsbury, Russell, Ogireddy, Srinivasa, Guntumadugu, Saritha, McGonigal, Charles, Puttaswamy, Hemanth
Format: Patent
Sprache:eng
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Zusammenfassung:Recommendations for purchase are made based on customer behavior across multiple sessions. Correlations used for recommendations include: buy-to-buy (cross-session), view-to-view (same-session), view-to-buy (same-session), and abandon-to-buy (same-session) actions. A preview display allows a merchant to adjust recommendation algorithm weightings to achieve a desired result. A closed-loop system is provided with real-time feedback. The recommendations can be based on various segments of other users, including users of the same search engine.