PROCESSING INFORMATION PERTAINING TO GIFTS

A method and associated computer system. information about a gift from a recipient of the gift is received at the computer system. A numerical rating of the gift is received. The numerical rating of the gift is inserted into an acknowledgment of the gift and sent to a sender of the gift. An advertis...

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Bibliographische Detailangaben
Hauptverfasser:	Taylor, III, Donald P, Blatchley, Robert D, Deputat, Jurij M
Format:	Patent
Sprache:	eng
Schlagworte:	CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:	A method and associated computer system. information about a gift from a recipient of the gift is received at the computer system. A numerical rating of the gift is received. The numerical rating of the gift is inserted into an acknowledgment of the gift and sent to a sender of the gift. An advertisement is received from a service of an advertiser, and the numerical rating was used in selection of the advertisement. The received advertisement is denoted as an optimal advertisement that is presented to the recipient. The optimal advertisement includes a link to a web page for ordering an item identified in the web page. An order of the item placed via the web page is received from the recipient. The item ordered by the recipient and an identification of the item is sent, to the sender, as a reciprocal gift for the sender from the recipient.