CREATIVE SUPPORT FOR AD COPY EDITORS USING LEXICAL AMBIGUITY

According to one embodiment, a method, computer system, and computer program product for generating an advertisement is provided. The present invention may include receiving domain corpora; identifying domain-specific terms within each domain comprising the received domain corpora; scoring the ident...

Ausführliche Beschreibung

Gespeichert in:

Bibliographische Detailangaben
Hauptverfasser:	Byron, Donna K, Pinel, Florian
Format:	Patent
Sprache:	eng
Schlagworte:	CALCULATING COMPUTER SYSTEMS BASED ON SPECIFIC COMPUTATIONAL MODELS COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES ELECTRIC DIGITAL DATA PROCESSING PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
Online-Zugang:	Volltext bestellen
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!

Beschreibung
Zusammenfassung:	According to one embodiment, a method, computer system, and computer program product for generating an advertisement is provided. The present invention may include receiving domain corpora; identifying domain-specific terms within each domain comprising the received domain corpora; scoring the identified domain-specific terms based on each of the domains; generating candidate short phrases comprising at least one of the scored domain-specific terms based on the scoring of the scored domain-specific terms; scoring the candidate short phrases; and selecting candidate short phrases based on the scoring of the candidate short phrases.