METHOD AND DEVICE FOR PUSHING PROMOTION INFORMATION

The present disclosure provides a method and a device for pushing promotion information. The method includes: obtaining user behavior data of a user using the terminal; analyzing obtained user behavior data, to obtain behavior information of the user and/or behavior access object information of the...

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Bibliographische Detailangaben
1. Verfasser:	YU, Hangzhong
Format:	Patent
Sprache:	eng
Schlagworte:	CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES ELECTRIC COMMUNICATION TECHNIQUE ELECTRICITY PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHICCOMMUNICATION
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Beschreibung
Zusammenfassung:	The present disclosure provides a method and a device for pushing promotion information. The method includes: obtaining user behavior data of a user using the terminal; analyzing obtained user behavior data, to obtain behavior information of the user and/or behavior access object information of the user; determining an information type of obtained behavior information of the user and/or behavior access object information of the user; searching for promotion information corresponding to determined information type in a promotion information base stored in the terminal; and pushing found promotion information to the user.