SELECTING SUPPLEMENTAL CONTENT FOR INCLUSION IN A SEARCH RESULTS PAGE

SELECTING SUPPLEMENTAL CONTENT FOR INCLUSION IN A SEARCH RESULTS PAGE

Disclosed are various embodiments that involve selecting supplemental content. A compatibility rule is determined to require supplemental content from a first content provider to be a predetermined minimum distance from supplemental content from a second content provider. A layout is generated to in...

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Bibliographische Detailangaben
Hauptverfasser: HOOVER, THOMAS JAY, BANTI, EDWARD THOMAS, SPINELLI, ALEXANDER MICHAEL
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
ELECTRIC DIGITAL DATA PROCESSING
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Zusammenfassung:Disclosed are various embodiments that involve selecting supplemental content. A compatibility rule is determined to require supplemental content from a first content provider to be a predetermined minimum distance from supplemental content from a second content provider. A layout is generated to include a first slot and a second slot. A first content item from the first content provider is assigned to the first slot, and a second content item from the second content provider is assigned to the second slot. A network page is generated using the layout.