SYSTEMS AND METHODS FOR ALLOCATING MOBILE ADVERTISEMENT INVENTORY

SYSTEMS AND METHODS FOR ALLOCATING MOBILE ADVERTISEMENT INVENTORY

Systems and/or methods for determining an effective viewing time of an advertisement displayed on a device such that a price for the advertisement may be based on the effective viewing time may be provided. For example, first movement data based on a first movement of the device may be measured or d...

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Bibliographische Detailangaben
1. Verfasser: Aaltonen Janne
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:Systems and/or methods for determining an effective viewing time of an advertisement displayed on a device such that a price for the advertisement may be based on the effective viewing time may be provided. For example, first movement data based on a first movement of the device may be measured or determined. A time of displaying the advertisement on the device may be measured or determined, for example. During the time of displaying the advertisement, second movement data based on a second movement of the device may be measured and/or determined. The first movement data, the second movement data, and/or the time to an advertisement service may be sent (e.g., to an advertisement service) such that the effective viewing time for the advertisement and/or the price based thereon may be calculated or determined based on the first movement data, the second movement data, and/or the time.