DETERMINING AND PROVIDING FEEDBACK ABOUT COMMUNICATIONS FROM AN APPLICATION ON A SOCIAL NETWORKING PLATFORM

A social networking system (SNS) may determine the integrity of a social application. In particular, the SNS can receive communications and tags associated with different subsets of the communications from the social application. Thereafter, the SNS can distribute the communications, and monitor for...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Levi Gabriel, Himel Alex, Kao Wayne, Sjogreen Carl Philip
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:A social networking system (SNS) may determine the integrity of a social application. In particular, the SNS can receive communications and tags associated with different subsets of the communications from the social application. Thereafter, the SNS can distribute the communications, and monitor for user interactions performed on the communications. Subsequently, feedback indicating the integrity of the social application can be provided. The feedback can be based on the user interactions performed on the communications. The feedback can also be provided according to the tags. In particular, a set of feedback information can be provided for each tag, where the set is based on the user interactions performed on the subset of communications associated with the tag. By providing feedback in this manner, A-B testing can be performed. In one embodiment, the operating state for the social application can be determined based on the integrity of the SNS.