CUSTOMER SEGMENTATION USING CUSTOMER VOICE SAMPLES
Embodiments of the present invention provide systems and methods for customer segmentation. Customers can use mobile devices to interact with e-commerce retailers via Internet connections, in order to shop for products and services. E-commerce retailers aim to provide a more personalized shopping ex...
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Patent |
Sprache: | eng |
Schlagworte: | |
Online-Zugang: | Volltext bestellen |
Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
Zusammenfassung: | Embodiments of the present invention provide systems and methods for customer segmentation. Customers can use mobile devices to interact with e-commerce retailers via Internet connections, in order to shop for products and services. E-commerce retailers aim to provide a more personalized shopping experience. Based on voice interactions with a customer, e-commerce retailers may apply embodiments of the present invention to store voice segments of a customer; assign voice segments to the customer; analyze the customer's spending behaviors; assign a customer segment to the customer based on the customer's spending behaviors; and generate offers to the customer based on the customer segment. |
---|