PROMOTION OF WEB SERVICES THROUGH AN IVR

Targeted audio advertisements may be inserted into IVR sessions. The audio advertisements may be targeted based on session data that includes information describing an ongoing IVR session of a user of a mobile device and demographic information of the user. The audio advertisements may include promp...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Chugh Avinash S, Mirza Momin, Krishnamoorthy Manian, Naiga Kiran, Majidi Gilda
Format: Patent
Sprache:eng
Schlagworte:
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Beschreibung
Zusammenfassung:Targeted audio advertisements may be inserted into IVR sessions. The audio advertisements may be targeted based on session data that includes information describing an ongoing IVR session of a user of a mobile device and demographic information of the user. The audio advertisements may include prompts to solicit information from the user during the ongoing IVR session. The targeted audio advertisements may be played, to the user, during the ongoing IVR session.