METHOD AND APPARATUS FOR TIME-AWARE AND LOCATION-AWARE MARKETING

METHOD AND APPARATUS FOR TIME-AWARE AND LOCATION-AWARE MARKETING

Methods and systems for communicating inferred information to a wireless device user are disclosed. A method comprises determining a location of the wireless device and a time of day at the location of the wireless device inferring an interest of the wireless device user and transmitting data to sai...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: Srinivasan Kannan, Shamos Michael I
Format: Patent
Sprache:eng
Schlagworte:
ELECTRIC COMMUNICATION TECHNIQUE
ELECTRICITY
WIRELESS COMMUNICATIONS NETWORKS
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Beschreibung
Zusammenfassung:Methods and systems for communicating inferred information to a wireless device user are disclosed. A method comprises determining a location of the wireless device and a time of day at the location of the wireless device inferring an interest of the wireless device user and transmitting data to said device; wherein said data is related to the inferred interest of the wireless device user. A method also comprises inferring the interest of the wireless device user based upon the devices vicinity to at least one business entity. Another method comprises transmitting information to the wireless device user that is related to the business in which the wireless device user is in the vicinity.