METHODS AND APPARATUS FOR USING USER ENGAGEMENT TO PROVIDE CONTENT PRESENTATION

A method, an apparatus, and a computer program product for communication are provided. A content providing device is operable to use engagement level information to modify presentation of content. In one aspect, the content providing device may determine a first engagement level of a first user in t...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Kies Jonathan K, HOUGH Jason, Beith Scott
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:A method, an apparatus, and a computer program product for communication are provided. A content providing device is operable to use engagement level information to modify presentation of content. In one aspect, the content providing device may determine a first engagement level of a first user in the presentation environment, compare the first engagement level to an engagement threshold to determine if the first engagement level is less than the engagement threshold, and provide the content in the presentation environment using a second set of presentation attributes upon a determination that the first engagement level is less than the engagement threshold.