PRESENTATION OF PURCHASING INCENTIVES

Methods for creating a presentation of purchase incentives to a shopper. A presentation to present to a shopper is created. A depiction of a store layout is depicted on the presentation, where the store layout depicts a plurality of areas with each area being associated with a respective set of asso...

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Hauptverfasser: DESHPANDE AJAY ASHOK, MC FADDIN HERBERT SCOTT, HENDRIX KIMBERLY D, NARAYANASWAMI CHANDRASEKHAR
Format: Patent
Sprache:eng
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Zusammenfassung:Methods for creating a presentation of purchase incentives to a shopper. A presentation to present to a shopper is created. A depiction of a store layout is depicted on the presentation, where the store layout depicts a plurality of areas with each area being associated with a respective set of associated items within a plurality of items offered for purchase. A respective depiction is depicted, on the presentation of the store layout, for each of at least one purchase incentive. Each purchase incentive has a respective associated item within a plurality of items offered for purchase. The respective depiction is graphically linked to a respective area that is associated with the respective associated item.