FAST AND DYNAMIC TARGETING OF USERS WITH ENGAGING CONTENT

FAST AND DYNAMIC TARGETING OF USERS WITH ENGAGING CONTENT

Methods, systems and programming for targeting users with engaging content. In one example, a metric with respect to a piece of content is measured for each of a plurality of users. A first set of users is identified from the plurality of users based on the measured metrics and a threshold. User pro...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: GORUR DILAN, YI XING, RAJAN SUJU
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
ELECTRIC DIGITAL DATA PROCESSING
PHYSICS
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Beschreibung
Zusammenfassung:Methods, systems and programming for targeting users with engaging content. In one example, a metric with respect to a piece of content is measured for each of a plurality of users. A first set of users is identified from the plurality of users based on the measured metrics and a threshold. User profiles of the first set of users are obtained. A second set of users is then identified based on the user profiles of the first set of users. The piece of content is provided to the second set of users.