SYSTEM AND METHOD FOR COLLABORATIVE MARKETING WITH ONLINE BRAND ENGAGEMENT ADVERTISING

A system and method for collaborative marketing with online brand engagement advertising is provided and includes receiving specification data for brand engagement advertising campaigns from a sponsor. The specification data includes data indicating a brand engagement advertising activity and a grou...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: TOLIA AMISH, HAYS GERRY, MOLNAR CHRIS, GOLDEN JARED
Format: Patent
Sprache:eng
Schlagworte:
Online-Zugang:Volltext bestellen
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Beschreibung
Zusammenfassung:A system and method for collaborative marketing with online brand engagement advertising is provided and includes receiving specification data for brand engagement advertising campaigns from a sponsor. The specification data includes data indicating a brand engagement advertising activity and a group incentive. A server stores the specification data and provides access to the specification data to users. The server receives a selection of a designated brand engagement advertising campaign and monitors performance of the brand engagement advertising activities. The server generates a notification of a group incentive for a group of users based on the monitored performance of the designated brand engagement advertising activities associated with the designated brand engagement advertising campaign.