APPARATUS AND METHOD FOR RECEIVING DIGITAL BROADCAST

There is provided a digital broadcast receiving apparatus for recommending a program to sufficiently reflect a user's taste based on capturing position information of a still image. The digital broadcast receiving apparatus includes a still image additional information interpreting unit 13 for collectively determining a priority for a capturing position of a read still image, a program place name information interpreting unit 24 for extracting a keyword that specifies a geographical position or a range such as a place name and a landmark name from program information, a position overlap evaluating unit 33 for obtaining a map range corresponding to the extracted keyword with reference to map information on the geographical position and the range of the place name or the landmark and evaluating a degree of overlap between the map range and a capturing position range having a predetermined priority, a recommended program interpreting unit 34 for setting a priority for a program including the keyword to which the map range corresponds when the degree of overlap is larger than a predetermined value, and a recommended program notifying unit 35 for generating a user interface for recommending the program for which the priority is set to be high.