SYSTEM AND METHOD FOR ADVERTISING USING PUSHED VIDEO

Computer-based systems and methods for advertising by pushing video to recipients. The subject matter of the videos may be targeted to the affinities of the recipients. The videos embedded in the emails may comprise a short commercial that the recipients view when viewing the video. A computerized h...

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Bibliographische Detailangaben
1. Verfasser: DAVISON GEORGE M
Format: Patent
Sprache:eng
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Zusammenfassung:Computer-based systems and methods for advertising by pushing video to recipients. The subject matter of the videos may be targeted to the affinities of the recipients. The videos embedded in the emails may comprise a short commercial that the recipients view when viewing the video. A computerized host data center may track the recipients' interaction with the video. Advertisers may be charged advertising rates based on the recipients' interactions with the video email. The video may be continually pushed to various recipients. The recipients may watch the videos when it is convenient for them simply by opening, for example, an email that included the video in various embodiments. Further, the recipients may be presented with an opportunity to subscribe to ongoing video emails. Also, personalized web sites may be hosted for the recipients when the recipients can view videos pertaining to their areas of interest. The videos at the web site may similarly have commercials therein.