UNIT DOSE APPLICATOR FOR CLEANING SUBSTANCES

Apparatus for applying cleaning substance to toilet bowl includes body having a wall defining a distally-facing cavity for releasably retaining the cleaning substance. The cavity may be greater in width than depth, and the body may have a proximally-extending mechanism configured to facilitate gripping the apparatus and applying the cleaning substance when the cleaning substance is pressed against the toilet bowl. For bathroom surface applications, body can have a proximally-extending releasing mechanism configured to selectively deform, the wall and thereby deform the cavity to release the cleaning substance from the cavity when the cleaning substance is pressed against the surface. Method for cleaning toilets employs above-defined wall having distally-disposed terminal edge whereby pressing the cleaning substance against the toilet bowl and manipulating the wall via the releasing mechanism distorts wall and cavity to release cleaning substance from cavity and apply substance to toilet bowl.