SYSTEM FOR MAKING PERSONALIZED OFFERS FOR BUSINESS FACILITATION OF AN ENTITY AND METHODS THEREOF

SYSTEM FOR MAKING PERSONALIZED OFFERS FOR BUSINESS FACILITATION OF AN ENTITY AND METHODS THEREOF

Systems and methods for leveraging social data by entities to acquire new customers through social channels are disclosed. Offers are personalized as these are transmitted based on the desire of the prospect, which may be expressed through network activities. The interest profile of members of socia...

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Bibliographische Detailangaben
Hauptverfasser: TELI PRASANNA NAGESH, PISIPATI RADHA KRISHNA, NATARAJAN SWAMINATHAN, SUBBARAO VENUGOPAL, ARORA SUNIL, THANGAM SIVARAM VARGHEESE
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:Systems and methods for leveraging social data by entities to acquire new customers through social channels are disclosed. Offers are personalized as these are transmitted based on the desire of the prospect, which may be expressed through network activities. The interest profile of members of social network communities is determined and offers are propagated through conduits having a high influence score. Implementation of these engines is disclosed. If there are multiple people connected to a conduit, the prospect whose degree of social interaction is high may be considered for making the offer available to the prospect.