TECHNIQUES FOR DELAY PROCESSING TO SUPPORT OFFLINE HITS

The subject technology provides configurations for processing late and/or out-of-order analytics tracking data communications. An analytics tracking data communication is received. The subject technology determines a timestamp included in the analytics tracking data from the received analytics track...

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Hauptverfasser: NANDY SAGNIK, BEN-AYOUN NAOMI, MURET PAUL, VASU MADHU KALLAZHI, LAURENZO STELLA MARIE, HONG JERRY, HUANG EVAN S, WOGULIS JAMES LEE, RHODES NEIL, MEHTA AVI, TOWNSEND BRADLEY DAVID, HANSEN LUCAS PAUL
Format: Patent
Sprache:eng
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Zusammenfassung:The subject technology provides configurations for processing late and/or out-of-order analytics tracking data communications. An analytics tracking data communication is received. The subject technology determines a timestamp included in the analytics tracking data from the received analytics tracking data communication. The subject technology determines a session based on the determined new state changing information. The subject technology determines other analytics tracking data included in the analytics tracking data communication to associate with the determined new state changing information in the determined session if new state changing information is included in the analytics tracking data from the received analytics tracking data communication. The analytics tracking data and the other analytics tracking data associated with the new campaign information is then stored.