SYSTEM AND METHOD FOR DISPLAYING COMMERCIALS IN CONNECTION WITH AN INTERACTIVE TELEVISION APPLICATION

An embodiment provides a method including: providing an interactive game application for execution on a client device; providing access to data for use in conjunction with said interactive game application; determining a specified event has taken place within the interactive game application in acco...

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Bibliographische Detailangaben
Hauptverfasser: BOKOR JONATHON, THOMPSON MATTHEW, SCHULTZ PETER
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:An embodiment provides a method including: providing an interactive game application for execution on a client device; providing access to data for use in conjunction with said interactive game application; determining a specified event has taken place within the interactive game application in accordance with one or more user interactions with said interactive game application; requesting at least one asset identification from a server; after determining the specified event has taken place within the interactive game application, suspending the interactive game application; displaying at least one asset corresponding to the at least one asset identification; and resuming the interactive game application in response to displaying the at least one asset. Other embodiments are described and claimed.