PERSONALIZED RECOMMENDATION OF USER COMMENTS

Techniques are described herein for facilitating the consumption of user-generated comments by determining which comments will be of most interest to each individual user. Once the comments that will be of most interest to a particular user are determined, the user-generated comments are presented t...

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Bibliographische Detailangaben
Hauptverfasser: AGARWAL DEEPAK K, PANG BO, CHEN BEEUNG
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:Techniques are described herein for facilitating the consumption of user-generated comments by determining which comments will be of most interest to each individual user. Once the comments that will be of most interest to a particular user are determined, the user-generated comments are presented to that user in a manner that reflects that user's predicted interest. A variety of factors may be used to predict, automatically, the interest each individual user would have in each user-generated comment. For example, interest predictions for a user may be based on the user's prior rating of comments, various types of profile and/or demographic information about the user, the user's social network connections, the authors of the comments, the author of the target subject matter, the user's propensity to comment, etc.