MOBILE CATEGORIZATION

Method and system for assigning a category to a user comprising the steps of: obtaining network usage records from a mobile network. Extracting cell information from the network usage records. Determining location information from the extracted cell information. Generating one or more user behaviour...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: MAYS DANIEL RICHARD, POLLINGTON DAVID, HICKMAN NICHOLA JANE INGLIS, SCARR KEVIN TRISTAN, BRENNAN DAMIAN FREDERICK
Format: Patent
Sprache:eng
Schlagworte:
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Beschreibung
Zusammenfassung:Method and system for assigning a category to a user comprising the steps of: obtaining network usage records from a mobile network. Extracting cell information from the network usage records. Determining location information from the extracted cell information. Generating one or more user behaviour attributes from the determined location information. Assigning a user category to the user based on the determined one or more user behaviour attributes.