SYSTEMS AND METHODS FOR PROVIDING REAL TIME EMAIL CONTENT

SYSTEMS AND METHODS FOR PROVIDING REAL TIME EMAIL CONTENT

The present disclosure includes a system, method, and computer program product for serving real time email content to a client computer. The system may associate a consumer with a targeted market segment of consumers based upon a browsing history of the consumer and/or a purchasing history of the co...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: SHERWOOD COURTNEY, TIKU SRIPRIYA V, DURVASULA SASTRY VSM, GREENSPAN DAVID M, NEWHOUSE SHEREE
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
ELECTRIC DIGITAL DATA PROCESSING
PHYSICS
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Beschreibung
Zusammenfassung:The present disclosure includes a system, method, and computer program product for serving real time email content to a client computer. The system may associate a consumer with a targeted market segment of consumers based upon a browsing history of the consumer and/or a purchasing history of the consumer. The system may further serve an email to the consumer based upon the association between the consumer and the targeted market segment of consumers-i.e., the system may serve an email to a consumer in the targeted market segment of consumers. The system may, in addition, serve the real time email content to the consumer in response to the consumer opening the email.