PRICING DEALS FOR A USER BASED ON SOCIAL INFORMATION

Social networking systems determine price of a deal for a user based on social information associated with the user. For example, multiple users connected via the social networking system may participate in a deal. The price of a deal for a particular user may be determined based on the actions of t...

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Bibliographische Detailangaben
Hauptverfasser:	WHITE EMILY CLARK, HU BO, FERGUSON DAVID, WINTERS KELLY
Format:	Patent
Sprache:	eng
Schlagworte:	CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:	Social networking systems determine price of a deal for a user based on social information associated with the user. For example, multiple users connected via the social networking system may participate in a deal. The price of a deal for a particular user may be determined based on the actions of that user to promote the deal and/or the deal's provider. A user may promote the deal or its provider, for example, by sending explicit messages describing the deal to the user's connections or by posting to a newsfeed that is sent by the social networking system on behalf of the user to the user's connections. Factors considered in determining a price of a deal may include information describing the connections of the user, the actions associated with the deal performed by the user, the connections of the user participating in the deal, and the locations of the user's connections.