SYSTEM AND METHOD FOR DELIVERING CONTENT TO USERS ON A NETWORK

A system and method for targeting content to users of a device or network of user-operated devices. In an embodiment, profile information is determined about a user's media consumption activities. One or more inputs are received from an external source to specify what content to target to the u...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: JULIA LUC, LE NERRIEC YOHAN, COSTELLO JOE, DUBREUIL JEROME
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:A system and method for targeting content to users of a device or network of user-operated devices. In an embodiment, profile information is determined about a user's media consumption activities. One or more inputs are received from an external source to specify what content to target to the user. One or more content items are selected to target to the user based on the profile information and the one or more inputs. The selection of content items is performed without communicating the profile information outside of the user's device or network of user-operated devices.