VIRTUAL DESKTOP SERVICE WITH TARGETED ADVERTISEMENT

Presenting advertisements in graphical user interfaces associated with virtual computers based on user profiles and information about user activities on the virtual computers. A computer device for instantiating the virtual computers analyses user profiles and the user activity information. Based on...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: PESEK FRANK C, PAPPAS JONATHAN R, SONG YOUNG G, SAH RICHARD
Format: Patent
Sprache:eng
Schlagworte:
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Beschreibung
Zusammenfassung:Presenting advertisements in graphical user interfaces associated with virtual computers based on user profiles and information about user activities on the virtual computers. A computer device for instantiating the virtual computers analyses user profiles and the user activity information. Based on the analysis, the computer device selects advertisements for presentation to users. The computer device includes the selected advertisements in data objects for transmittal to user terminals of the users. The user terminals generate user interface elements for displaying the graphical user interfaces based on the received data objects. The users may take actions based on the advertisements presented in the graphical user interfaces. By presenting the advertisements, the service provider of computer virtual desktop service may collect monetary compensation from advertisers.