METHOD FOR AUCTIONING AND BILLING FOR SEARCH ADVERTISEMENT, SYSTEM, AND COMPUTER-READABLE RECORDING MEDIUM

A method, system, and computer-readable recording medium for holding an auction and imposing a charge in relation to a search advertisement are provided. The method includes receiving bid information related to the search advertisement from an advertiser calculating device, the bid information inclu...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: HAN SEOJIN, KWON KI OH, LEE WOOSUNG, CHUNG HA-NYUNG, JEON MIN SEON, KIM YUWON, NOH WON SOOK, SHIN WOONGSUP
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:A method, system, and computer-readable recording medium for holding an auction and imposing a charge in relation to a search advertisement are provided. The method includes receiving bid information related to the search advertisement from an advertiser calculating device, the bid information including a search keyword, a posted time of the search advertisement, and a bid price for the search advertisement, determining a posting position and/or a posting order of the search advertisement with respect to a predetermined time slot of the posted time of the search advertisement, based on the bid price corresponding to the time slot, and posting the search advertisement according to the determined posting position and/or the posting order for the predetermined time slot.